our story
Meet Tom and Shannon
Meet Shannon and Tom, the dynamic duo behind NUTT’D IT! Their friendship kicked off in the early 2000s, fueled by shared sales targets, a spontaneous Philly trip, and incentive Cancun trips. They celebrated milestones, played countless rounds of golf, and turned a normal golf outing into an epic memory.
In 2009, during a typical round at Weissinger Hills, Shannon’s normal slice from the tree line to the middle of the fairway inspired Shannon to let out a “NUUTTTTT’D IIIIIT!” This iconic moment sparked the idea for their golf apparel brand. Years later, Tom pitched the concept to Shannon, inspired by their love for golf and that unforgettable shot.
Fast forward to 2020, and NUTT’D IT! was born in downtown Cincinnati. Tom dedicated himself fully to the venture, and together they’ve grown NUTT’D IT! into a vibrant lifestyle brand that embodies fun, flair, and the spirit of the game.
Fun to Say, More Fun to Do
NUTT'D IT! Golf started as an inside joke on the course—one perfectly hit shot, one unforgettable moment. That turned into a lifestyle, a community, and a brand that celebrates golf in its most authentic form. We’re not about strict dress codes, stuffy country clubs, or taking the game too seriously. We’re about the moments that bring us back—again and again.
In 2009, during a normal Saturday round at Weissinger Hills, Shannon’s miraculous slice on the 12th hole led to a great shot in the middle of the fairway which prompted a triumphant shout, “NUUTTTTT’D IIIIIT!” This iconic moment sparked the idea for their golf apparel brand. Years later, Tom pitched the concept to Shannon, inspired by their love for golf and that unforgettable shot. Fast forward to 2020, and NUTT’D IT! was born in downtown Cincinnati. Tom has dedicated himself fully to the venture, and together they’ve grown NUTT’D IT! into a vibrant lifestyle brand that embodies fun, flair, and the spirit of the game.